I design AI products people understand and trust.
20 years designing digital products for US companies like Gartner, Bazaarvoice and AI startups. I focus on AI-powered SaaS, health & wellness and e-commerce.
Gartner, Capterra, Bazaarvoice, Influenster, AskElephant, Modea, thoughtbot, Hyundai, BYD, Banco Popular, Banco de Reservas, APAP, Ogilvy, SleepCenter, Blue Bicycles
Product design case studies in AI, SaaS, health and e-commerce
AskElephant
Redesign of an AI sales assistant: the meeting page, onboarding for managers and reps, and a workflow builder. Engagement and workflow efficiency went up 30%.
2024-2025
Gartner / Capterra
Leading a company key result on one of the largest software review platforms. Category page bounce rate: 50% to 45%.
2021-2022
Vyrve
An iOS triathlon app for first-timers with an adaptive plan, an AI coach that explains its changes, a human coach and a crew training for the same race.
2026What I bring
- 01
AI product design
Assistants, AI summaries and conversational interfaces.
- 02
0 → 1 products
New products and first releases.
- 03
Enterprise scale
Design systems and OKR-driven product work.
- 04
Health & wellness
Therapy, fitness and nutrition products.
- 05
E-commerce
Product pages, reviews and checkout.
Hiring a senior product designer?
I work best with teams building something new or fixing what isn't working: early-stage startups, e-commerce that doesn't convert, websites that need a redesign and products ready to add AI.
